GAY Advertising   A closer look             Spring, 2010            
HOME                                                              CBS REJECTS "GAY" SUPER BOWL ADVERTISEMENT 



ManCrunch.com

Public Reactions:
From: Advocate.com - Gay Online Magazine
 
  •  New Jersey Comment:

    This is not an anti-gay ad. If you go to the website, and see the ad, the website is for the purpose of "connecting men on the down-low". That term is mostly used in the african-american community to refer to "straight" men who cheat on their wives or girlfriends.
    So, this company purports itself to target "straight" men who want to have sex with other men. To equate this type of behavior with the gay lifestyle is not correct. ManCrunch is not a site for gay men to meet other gay men. It is for cheaters to meet other cheaters. And, as a gay man, to even suggest that this company or commercial represents the gay lifestyle is offensive. Siince it is not representative
    of gay men, CBS not showing the commercial
    cannot be anti-gay. Thank you.

  •  Colorado Comment:  

    I hate to say this, but it seems like ManCrunch is using this as a publicity stunt. I am 99% sure that they new that this ad would be rejected and then they would be able to create controversy, which it is obviously working. I also watched the commercial and once again
    I hate to admit this, but am glad that it got rejected. It's a poor ad in every way imaginable come on did anyone find it funny
    or interesting. I also applaud CBS for making shows like Modern Family and Ugly Betty, but am disappointed with them for choosing to air a Focus on the Family ad.


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